Conversion Audit
Find out exactly where your store is losing sales.
A focused review of your Shopify store for growing food, beverage and lifestyle brands. We find where shoppers leave, why, and what to fix first, so every change after it has a reason behind it.
Sound familiar?
You know something’s off. You just can’t see where.
Traffic is up, but orders aren’t keeping pace.
More ads, apps and discounts haven’t moved conversion.
Analytics shows people leaving, but not why.
A redesign feels risky without knowing what to fix.
Until you know where shoppers leave, you’re paying to send people to pages that lose them.
Fix the right things first.
Most brands guess. They redesign the homepage when shoppers are leaving on the product page, or add an app when the real issue is an offer that isn’t clear. Guessing is expensive, and it can make things worse.
An audit replaces the guess with a ranked list. You’ll know what’s costing you the most, what’s quick to fix and what can wait. Whether we do the work or your own team does, the money goes where it’s most likely to move your numbers.
What we look at.
Your numbers
The path from landing to checkout in your analytics, and where the biggest drop-offs are.
Your key pages, mobile first
Home, collection, product and cart pages, on the devices your shoppers actually use.
Your message
Whether a first-time visitor can quickly tell what you sell and why to pick you.
Your ads and offers
Whether what your ads promise carries through to the pages people land on.
Your retail path
Where-to-buy, wholesale and what a retail buyer sees when they look you up, for brands that sell in stores.
Your setup
Apps, page speed and how ready your product pages are for AI search.
What you walk away with.
A written report
A prioritized list of fixes, ranked by impact, and suggestions for each one.
A recorded walkthrough
Every finding shown on your actual site, so your team can rewatch it.
A call together
Go through it, ask questions and agree on what to do first.
Your baseline numbers
Recorded so we can measure what changes later.
The report is yours to keep, whether we make the fixes or you take it to your own team.
An audit doesn’t always end in a redesign.
Sometimes a few targeted changes fix what’s costing you sales. We’ll recommend the smallest change that gets the result, whether that’s a handful of fixes to one page or a full redesign.
And the report is yours either way, so you can make the fixes with your own team.
How it works
Go from guessing to a clear plan.
Book a short intro call
We talk through your store and goals, and confirm an audit is the right first step.
Share access, and we dig in
You give us access to Shopify and your analytics, and we review your store over one to two weeks.
Get your plan
We walk you through the findings and the ranked fix list, so you know exactly what to do next.
Where it goes from here.
Some brands take the report to their own team. Others have us make the fixes, from a few targeted changes to a full redesign, then keep improving the site month to month.
Step 1 · Diagnose
Conversion Audit
Find where shoppers drop off and what to fix first.
You’re hereStep 3 · Improve
Ongoing improvement
Keep turning more visitors into orders after launch.
Why pay for an audit instead of starting the redesign?
Because a redesign built on guesses can look better and sell worse. The audit shows which pages and problems are worth fixing first, so any redesign is scoped from real findings. The fee also goes toward the next step if you move forward within 60 days.
Do you need access to our store?
Yes, to Shopify and your analytics. That’s what lets us see where shoppers actually leave, rather than guessing from the outside.
We don’t get much traffic yet. Is it still worth it?
If you have steady traffic and orders coming in, yes. With very little traffic the numbers say less, so the review leans more on messaging and the buying flow. We’ll tell you on the intro call if it’s too early.
What if the audit doesn’t find much?
Then you’ll know the site isn’t what’s holding you back, and you can put the budget into traffic or product with confidence.